Latest Articles


Why Are Millennials Outpacing the Pack in B2B Sales?

Last updated: 04/19/2019

If you’re like Albert Einstein, and subscribe to the belief that experience is the best teacher, then you’d be reasonable to expect that millennial sales pros lag behind B2B...

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3 Ways Corporate Hierarchy Data Can Accelerate B2B Enterprise Sales

Last updated: 04/19/2019

What is corporate hierarchy? It’s the business landscape upon which epic battles are fought. And there’s no question that B2B sales is a battlefield: Reputations, sales, and...

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The Future of Social Media Marketing – 11 Trends That Will Impact Your Business

Last updated: 04/19/2019

About 68% of Americans use Facebook and 73% use YouTube according to the Pew Research Center. Over time, social media has evolved into a great tool for marketing. Just like...

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5 Creative Ways Your Brand Can Use Instagram Stories

Last updated: 04/19/2019

Instagram is one of the fastest growing and powerful ways to market your business on social media. But there’s more to this particular platform than just the usual posting of...

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Build Audience Connections with Content Marketing

Last updated: 04/19/2019

Build Audience Connections with Content Marketing Published on April 16, 2019 You’ve heard the term tossed around a million times. Content marketing. The phrase seems simple...

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The 10 Best Free Email Marketing Tools in 2019

Last updated: 04/19/2019

In case you didn’t know, email usage is at an all-time high. More than3.7 billion people use email worldwide. With email usage so high, it's no wonder you likely constantly...

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Content Writing is the New Copy Writing | Marketing Insider Group

Last updated: 04/19/2019

At some point in time, the terms advertising agencies and copywriters became content agencies and content creators,respectively. As if by formal edict of the American...

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B2B Reads: Downturn, Songwriting, and the Future of ABM - Heinz Marketing

Last updated: 04/19/2019

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great...

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5 Ways How to Effectively Prioritize and Organize Your Sales Leads

Last updated: 04/19/2019

Are you prioritizing your sales leads properly? Increase your conversion rates by pitching to the right prospects! Lead Definition: A person who has provided a set of data...

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Sales Enablement’s “Big Shift”

Last updated: 04/19/2019

As you evolve your 2019 sales enablement strategy, read on for three guidelines from Mediafly’s Chief Evangelist, Tom Pisello, to help you enable more effective sales...

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