Articles about promotional merchandise


The Power of Promotional Marketing

Last updated: 01/24/2019

We’ve got two words for you here: brand recognition. Building brand recognition is a major reason why promotional products are so popular for marketing campaigns. We bet you...

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Build strong business connections with community involvement

Last updated: 01/23/2019

Your day is already full. You and your team are busy. Working together. Accomplishing goals. Putting out fires. So, when your calendar appointment pops up, reminding you of a...

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A Teenager Explains Fidget Spinners

Last updated: 01/21/2019

Adults don't get them. Schools are banning them. So what's the hook of fidget spinners? An 18-year-old explains. They’ve been called a short-lived fad. Adults don’t get them....

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It's Getting Hot! Top 10 Summer Promotional Items

Last updated: 01/20/2019

As we’ve discussed many times before, promotional items provide a long lasting extension of your brand image and message when worked effectively with your marketing...

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4 Social Media Disasters to Avoid

Last updated: 01/19/2019

Social media is an important marketing tool for small-business owners, helping them connect with customers and build their brand with ease. But that very ease of use can also...

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E-Commerce Data Reveals Growth, Buying Trends

Last updated: 01/18/2019

More than four in 10 large revenue distributors now report having some amount of e-commerce business, according to 2017 Counselor State of the Industry research set to be...

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Promo Buyer 101: Ask for Your Promo Provider’s Feedback | Staples Promotional Products

Last updated: 01/18/2019

There are a lot of signs of a good promo products provider, from a wide assortment of products to best pricing, fastest delivery to quality execution and beyond. One key trait...

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3 Key Elements That Make a Promotional Products Company Great to Work For

Last updated: 01/17/2019

“Because we actually give a shit about the people we employ.” That’s what Andy Thorne, President of UK-based distributor Outstanding Branding said when I asked him why they...

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What Is Your Least Favorite Promotional Product?

Last updated: 01/17/2019

What Is Your Least Favorite Promotional Product? Kirby and Amy Hasseman, He Said, She Said click anywhere in title to expand article sponsored by PPAI Kirby and Amy Hasseman...

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Promotional Products: Are You a Hoarder?

Last updated: 01/16/2019

Promotional Products: Are You a Hoarder? Updated on October 25, 2015 Contact Author Source They're called promotional giveaways because—duh!—they're given away. That sounds...

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