Articles about digital marketing


Why Technical SEO & On-Site SEO Are Rarely Enough

Last updated: 12/12/2019

Let me start by saying that there is objective and significant value to have from well-done technical and on-site SEO. Technical SEO refers to optimizing your site and site...

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Publishing Trends to Watch in 2020

Last updated: 12/11/2019

The new year is right around the corner. This means it’s time to start paying attention to the new publishing trends. Are you ready for your new campaigns? Will these...

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How to Create a Digital Marketing Ecosystem that Boost Conversion from All Sides?

Last updated: 12/10/2019

When you ask professionals how to get customers, some will suggest that you go for SEO, while some offer paid advertising advice as a shortcut. Some believe in creating tons of...

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13 Experts' Top Digital Marketing Trends Predictions for 2020.

Last updated: 12/09/2019

As the year draws to a close, many of us like to look ahead and make predictions for the coming year. At Falcon.io, we’re no different.  For the past few weeks, we’ve spoken...

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4 Reasons Why You Need Videos in Your Digital Marketing Approach

Last updated: 12/06/2019

Making a mark in the online marketplace is the dire need of all businesses out there. Regardless of its size, every business must jump upon the digital bandwagon to get more...

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Five B2B Marketing Trends To Watch In 2020

Last updated: 12/05/2019

As a result of technological improvements that have brought about dramatic changes in the past decade, modern B2B buyers are displaying significantly different behaviors than in...

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How to Launch Facebook Ads from Your Business Page | Practical Ecommerce

Last updated: 12/04/2019

Facebook is not just the world’s most popular social media site, it is also an excellent advertising platform for ecommerce businesses. Admittedly, Facebook has been in the...

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What is data literacy and why are organisations investing in it? – Econsultancy

Last updated: 12/01/2019

As Econsultancy’s 2019 Digital Trends report states: “data analytics is no longer a preserve of pioneers, or those at the ‘bleeding edge.”Rather, it is a perceived priority,...

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4 Latest B2B Social Media Marketing Trends that will Shape 2020 - SEM Updates

Last updated: 12/01/2019

The ever-growing prominence of social media in our day-to-day lives is undeniable. In fact, 98% of all digital consumers around the globe are active on a social media platform...

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How to create an effective digital marketing budget for 2020 | Smart Insights

Last updated: 11/30/2019

How to create an effective digital marketing budget for 2020 By Lilach Bullock 27 Nov, 2019 Essential Explore our Digital Marketing Strategy and Planning Toolkit Nine out of ten...

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